Legal Marketing Built Around the Client
Find out how we can help you grow your legal business
What We Do Best
Law firm social medial management
At BSD Legal Marketing, we start with the people your firm wants to reach.
We look at how potential clients search for legal advice, the questions they ask, what matters to them when comparing law firms and, importantly, what makes them take the next step and make an enquiry.
From SEO and AI search optimisation to PPC, content, websites and lead generation, our marketing strategies are built around attracting the right people and making it easier for them to choose your firm.
We work exclusively within the legal sector, supporting solicitors, barristers and specialist legal service providers across the UK.
We Understand Law Firms.
But We Also Understand Their Clients.
Understanding the legal sector is important, but effective legal marketing also requires an understanding of the people using it.
Someone looking for a family solicitor searches differently from a business owner looking for help with a shareholder dispute. A person who has just been charged with a motoring offence has different priorities from someone comparing conveyancing quotes. The marketing strategy needs to reflect that.
At BSD Legal Marketing, we combine our experience of the legal sector with search data, client behaviour and an understanding of how people choose legal services.
That means creating content around the questions people are genuinely asking, targeting searches with commercial intent, building websites that are easy to understand and making sure that when the right person finds your firm, they have a clear reason to contact you.
Our focus isn’t simply increasing traffic. We want to help you generate the right traffic and turn more of those visitors into genuine enquiries
Case Studies
Greener Costs: Increasing Website Traffic by 300% Through SEO and PPC
Greener Costs: Increasing Website Traffic by 300% Through SEO and PPC The Challenge Greener Costs wanted to increase its online visibility and attract more relevant visitors to its website in a specialist and competitive area of the legal market. Rather than relying...
Personal Injury Law Firm Marketing: From 9 -10 Website Enquiries to 50+ Per Month
Personal Injury Law Firm Marketing: From 9 -10 Website Enquiries to 50+ Per Month The Challenge When we began working with this personal injury firm, it was generating approximately 9-10 enquiries per month through its own website. Like many firms operating within...
ARC Costs: Reducing Reliance on Paid Advertising Through Organic Marketing
ARC Costs: Reducing Reliance on Paid Advertising Through Organic Marketing The Challenge ARC Costs had historically invested heavily in paid advertising to maintain visibility and generate new business. While advertising could produce immediate results, relying...
Transparent reporting - Clear insights into what's working and where you are growing
Ready to transform your legal business?
An End-to-End Legal Marketing Service
We provide an end-to-end service for law firms that don’t want to manage multiple agencies, freelancers and suppliers.
Our team can develop the strategy, research the market, identify search opportunities, create and upload content, optimise your website, manage paid campaigns and monitor performance.
We also continually review what happens after someone reaches your website. That means looking at service pages, calls to action, navigation, forms and other factors that could influence whether a prospective client makes contact.
The result is a marketing strategy where SEO, content, PPC, web development and conversion optimisation aren’t treated as separate activities. They all work towards the same objective: helping more of the right clients find your firm and giving them a reason to choose you.
Our Blog
Digital Marketing for Law Firms: A Complete Guide
Digital Marketing for Law Firms: A Complete GuideDigital marketing for law firms is the use of online channels such as search engines, paid advertising, content, social media and AI search platforms to attract prospective clients and generate new enquiries. For law...
Content Marketing for Law Firms: Write for Clients, Not Other Firms
Content Marketing for Law Firms: Write for Clients, Not Other FirmsContent marketing for law firms is the process of creating useful, relevant content that helps prospective clients understand a legal issue, find answers to their questions and decide whether they need...
Why The First 30 Seconds Matter on Your Law Firm Website
Why the First 30 Seconds Matter on Your Law Firm WebsiteThe first 30 seconds of a visitor’s experience on a law firm website can have a significant influence on whether they remain on the site, explore a service page or move on to another firm. For law firms, this...
Get in Touch
01204 236028
Open Hours
08:30 - 16:30
Monday- Friday
Our Office
4 Bark Street East
Bolton, BL1 2BQ
What we Do
SEO
Web design
Social media management
Wordpress management